For centuries, perfume has been associated with luxury, elegance, and emotion. Yet behind some of the world’s most iconic fragrances lies a discreet Provençal town whose influence extends far beyond its size. Grasse  is not simply linked to perfume — it is where modern perfumery was shaped, refined, and passed down through generations. Understanding why Grasse is considered the perfume capital of the world means exploring a unique combination of geography, history, agricultur